Showing posts with label Ecommerce. Show all posts
Showing posts with label Ecommerce. Show all posts

The rise of Ecommerce - A Boon or Bane


The term E commerce came into existence in later 1960's with the emerge of Electronic Commerce that enables selling and buying of goods through a network especially through internet. eCommerce deals with the concept of doing business online. The turn up of eCommerce shows how Information technology has transformed the business process.
E commerce can be split up into many divisions such as B2B, B2C, C2C, C2B, the examples for these business platforms are Bizbilla, Amazon, OLX, and Fiverr respectively.

E commerce a boon:

In today’s situation every organization whether it is small or big it has to use some form or the other of eCommerce. Since it has lots of advantages eCommerce stands at the top today. There are lots of advantages to talk about.

1) One such advantage is lower transaction costs.
2) E commerce facilitates the globalization of business by providing economical access to the business all over the world.
3) Personalized service is very important for the raise of a business organization and eCommerce provides it in lots.
4) It brings lots of clients and helps to increase higher revenue and bigger profit margin
5) A big advantage is that eCommerce store provides service regardless of time. In other words it may be said as the store that is open all the day 24/7

E commerce a bane:

Like all the other things in the world eCommerce too have some disadvantage. It may be considered as its challenges. Some of the challenges faced by eCommerce are as follows.

1) However eCommerce assists to have personal relationship with customers it too have some disadvantages withe same, that the seller and buyer could not meet in direct.
2) E commerce lags security. People take more time to believe a product or service that it is not fake. And most of the customers fear to provide their personal information.
3) It is impossible to predict the environmental situations in order to deliver a product to a customer

Even there are some disadvantages, E commerce does its best to the business environment hence it can be considered as a boon.

How to Push Your Customer-Success Level Beyond the 'Aha' Moment

https://www.bizbilla.com/articles/how-to-push-your-customer-success-level-beyond-the-aha-moment--2674.html

The holy grail of growth marketing seems to be the “aha” moment. That’s the moment, according to Appcues’ Ty Magnin, when users feel that "click" as to how your product will be valuable to them.
Why Customer Engagement Is the Future of Ecommerce

For Facebook, the "aha" moment occurs when new users reach seven friends in 10 days. For Slack, it’s when teams reach 2,000 messages sent.

Finding this golden moment for your own technology requires complex analysis, but it’s a worthwhile pursuit. As VC Parsa Saljoughian shared on Medium, “The benefit of defining an ‘aha moment’ is that it focuses the entire company around a clear, meaningful North Star.”

Continue Reading>>>

Jet Airways to launch E-Marketplace for SMEs

Riding the digital wave, Jet Airways is planning to launch a marketplace for small and medium enterprises, making it the first airline in the country to launch such a platform.

The marketplace, to be launched in the next 3-4 months, will help SMEs buy/sell products online.

“We need to create an ecosystem that allows SMEs to leverage digital technologies, as they would not be often investing in these areas. SMEs generally focus on their own businesses and profitability,” Belson Coutinho, Vice-President - Marketing, E-commerce and Innovations, Jet Airways.



Mumbai-based IT firm DigiVation Digital Solutions has been contracted to build the marketplace.

The platform will be part of Jet Airways GlobalLinker, a digital travel and business networking portal for the SME sector. For the airline, this is however an attempt to increase the registrations on the portal, rather than an attempt to take on the digital majors.

“We produce a lot of content on GlobalLinker, ranging from financing a business to insurances, mostly written by experts and related to SME business. This content is free, while there are tools to integrate all e-mails — this a one-stop shop for SMEs,” he added.

Launched in 2014, GlobalLinker has about 50,000 registered SMEs with presence across sectors such as construction and real estate, agriculture and Agri products, healthcare, medical supplies and pharma. SMEs from business services and consultancy, banking, finance accounting and taxation are also on the portal, registration for which is free.

Jet Airways, India’s second-largest airline in terms of passenger traffic, provides a flat 10 percent off on flight tickets for SMEs registered with GlobalLinker, in addition to discounts that are on offer.

Targeting millennials, the carrier also intends to increase its focus on social media and introduce artificial intelligence and chatbots to provide assistance on a real-time basis.

What Is A B2B2C Model?

Business to Business to Consumer (B2B2C) is an emerging Ecommerce business model that finely integrates Business to Business (B2B) and Business to consumer (B2C). In short, it is an effective business model that makes everything easy in a business cycle from a Manufacturer to the End user.

So, we get a fine definition of B2B2C Model. Let us see how B2B and B2C integrates to form a B2B2C model.






What Is B2B?


B2B-Business to Business model is selling or exchange  of business products or services between various businesses. You can make a business transaction in your own city, state and country to other parts of the world through b2b business. B2B is a business stream which connects Manufacturers, suppliers, buyers, sellers, wholesalers, dealers, distributors, importers, exporters online through various b2b websites or web portals.  

What Is B2C?


B2C-Business to Consumer model is the commerce transaction of Business products or services from a business to a consumer directly through Internet.

How B2B and B2C integrates to form a B2B2C model?

A B2B2C Model is a fine integration of the B2B & B2C business models that serves a direct business transaction from a Manufacturer to End user. It is an emerging Ecommerce model which is exclusively known for its easier product and service transaction in a business. The main motto of the B2B2C model is to emulate the counterparts of B2B and B2C model and bring a best and easy business system to the public.

So, When a manufacturer or a customer can contact them directly there would be a good business relationship between them and the business transaction will go good, better and the best.


The Exclusive Uplifts of B2B2C Business model:-


The question on a mind that rolls over the minds of what are the advantages of using this B2B2C model?.  

It is crystal clear that the business transactions are made as easier than in a B2B or B2C model.  

The “Brand exposure ” can be wider.  

There is an Increased loyalty for your Business.

As a final conclusion, it is a good strategy to implement a B2B2C model for your online Business to reach & compete with the global markets.

Bizbilla, the Global B2B marketplace is on the track to unleash its new B2B2C model to serve an easy and efficient business system to the public.  
Stay tuned...

Source from<>http://www.bizbilla.com/articles/What-is-a-B2B2C-Model-1046.html